Tag Archives: no pressure

Eternal for Sale

Eternal is released. BEHOLD.

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You must enter Eternal. Click to make it really big.

Go right here and use your money to buy it!

It’s out and I feel zen. I’m all too aware of the downsides to self-publishing: more expense, more work, much more legwork marketing-wise, no establishment validation, no support system behind you, and the uphill battle that is Self-published Stigma. I do it myself, you see—I think of self-published books as less than. Probably because, sadly, most of the time I’ll be right to think that way.

So let’s be positive and enthusiastic and talk about the wonderful upsides! There’s plenty, but I’m most fond of two of them:

1) Complete control means no ultra-lame cover and/or formatting.

Most new authors don’t get a say on how the book they wrote will look. Actually, I just pulled that out of my ass, I don’t know if it’s most. But many don’t. Depends on the contract you sign, I guess. Have you seen some of the putrid turds of a cover that some books get? And not just the dime-a-dozen, fire-kindling-worthy garbage you might find in the bargain bin, but really good stuff as well. Need I cite the old Wheel of Time covers? Some editions of Asimov’s best work? The copy of Dune I got in the mail only a week ago? Hell, even the first editions of Patrick Rothfuss’s Name of the Wind were cringe-inducing. I’m not saying the cover I designed is the be-all end-all of fancy book fronts, but at least I can rest assured it won’t be in any “top ten worst covers of all time” lists. Which one would you choose at the book store?

bookcoverAWFULI think I'd pick the Hitler book, actually
I think I’d pick the Hitler book, actually

I also get to put in a bunch of cool art and illustrations in the book itself. I’ve always appreciated stuff like that when reading a novel, and I wanted mine to have them as well. There’s no-one to stop me!

2) No release pressure. (THIS IS THE GREATEST PUN OF ALL TIME.)

“My book didn’t sell well when it came out, so it got un-stocked from most stores and no-one even lists it anymore.”

“My publisher let me go. They didn’t care for the sequel because sales in the first year were poor.”

“Nobody will look at me twice because my debut novel was a flop and I made a bunch of people lose money because of it.”

These words will never haunt my sleep. It’s a different game with self-publishing, a slow and steady game. The release date doesn’t really matter. There’s no “grand opening” event. It will be released, and sales will start trickling in (hopefully.) I’ll be marketing and promoting steadily and somewhat quietly, and with luck and the help of friends and family and good word of mouth, it’ll slowly spread. I have no idea how far, but my expectations are realistically low, as the chances of it spreading like the next bird flu pandemic that will kill us all are lottery-worthy. It’ll be more like the recent Ebola outbreak: relatively small, slow to proliferate, but boy will it be virulent and hard to eradicate. Yes, Eternal shall take hold of some people out there and consume them until there is only a feverish husk left, and all who come in contact with them will become irrevocably infected.

Hm. This metaphor kind of ran away from me.

All this positivity is exhausting! I must now retire, it’s just too much. At least my quota for the year is covered; I can go back to being a cynical piece of garbage with nothing good to say about anything. Cheers!

Turds, turds everywhere,

– Israel